Both companies regret that customers affected, but Telia claims that they can not accept the package of channels broadcasting company wants to sell and SBS points out that they want a fair valuation of its channels.
– We are far in from each other but we have not closed the door, says Irene Krohn at Telia.
She would not call it a chicken race (who turns down first?) between the companies, but this type of negotiation game is not completely unusual in the industry, and the result is usually sooner or later become a new agreement.
In addition to Channel 5 and Channel 9 also disappears Eurosport, Channel 11, Discovery, Animal Planet and TLC.
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