At present stands Damallsvenskan without television contracts. It is something that Olle Davidsson apologize, while not particularly surprised.
– We have known that it could be like this for a long time. Therefore, we revised budget for about a month and a half ago.
Part of the revision is to play wages.
– It is unfortunately not the increase that we had hoped for in the pay packet says Davidsson.
Does this mean that some players get the same salary as last year?
– No, everybody has got a small raise even after the revision.
in total, the missing TV contract about 600 000 less in revenue for Kvarnsvedens IK.
– We have brought in approximately SEK 300 000, partly thanks to the hard work on the marketing side.
Instead of television contracts, it now looks as Elitfotboll Dam (EFD) will build its own media platform.
– We must ensure that as many people as possible can take part of our games. There is no media house that is willing to pay for the rights, why we choose to drive themselves. Just sitting and waiting would give us a crisis. We will continue to sell off matches, but we are the ones that control over our content, says Linda Wijkström, Secretary General of the EFD, the 24malmo.se.
It’s been a busy time for the newcomer Kvarnsvedens IK before the first season in Damallsvenskan. The stadium has been refurbished and the organization has been reviewed. The 600,000 crowns from the television contract had therefore been a welcome addition to the club checkout.
Olle Davidsson still believe that the economy is in balance.
– We must somehow like state. We will be ready in 2016 and then keep our fingers crossed for some positive news ahead of possible seasons in Damallsvenskan come.
If it would resolve itself with a television contract already for this season, the players in Kvarnsveden chance to renegotiate their the contract.
– we have a clause in their agreement that means that we can sit down again and reviewing contracts, says Davidsson.
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