In afternoon trade the stock had gone up by nearly 7 percent on the Copenhagen Stock Exchange.
The collaboration is expected to yield annual savings of up to DKK 200 million when fully implemented in three years, according to Bang & amp; Olufsen.
The Danish company has made losses for three consecutive years, and analysts have pointed out that the technical development of the brand’s luxurious designer TVs lags behind leading brands in the industry.
the company also for talks with a potential buyer of the entire Bang & amp; Olufsen, according to a statement on Friday.
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