Friday, January 30, 2015

SCA’s Jan Johansson continues taciturnity’s strategy – Swedish newspaper Svenska Dagbladet

SCA's Jan Johansson continues taciturnity's strategy – Swedish newspaper Svenska Dagbladet

The anger is high among both employees, customers and shareholders for SvD’s scrutiny of private jets, hunting equipment and relatives who have received financial advisory assignments in SCA’s miljardaffärer.

But on stage is one of the protagonists and rattle off numbers, talking about cash flow and profitability, as if everything were normal.

Not a word mentions CEO Jan Johansson during his briefing on tangle that is currently shaking the company fundamentally and not least questions his assignment as president of SCA.

It is strange
– and partly sad –
SCA’s CEO Jan Johansson does not recognize the value of self discuss what happened.

It’s revelations has been a prosecutor to look into the matter, who have been critics to talk about old-fashioned elitmentaliet and that only a few days ago led to the example Emma Stenström, associate professor and renowned ethics researchers at the School, announced that she intends to boycott the SCA’s products.

Not with a word comments nor Jan Johansson the fact that his chairman, Sverker Martin-Löf was forced to resign last week and that the whole Industrivärden sphere is reeling from a historical discharge.

Martin-Löf gives up all six of his directorships, Anders Nyren disappears as Chairman of Handelsbanken and industrialist Fredrik Lundberg becomes new Vice Chairman of Industrivärden, to name just a few changes.

Only after almost an hour , in bokslutspresentationens final concluding summary, taking Jan Johansson on its own initiative cards up Hank and notifies objectively that he welcomes the independent review which has now begun of all air travel, extravagant hunting facilities and advisory assignments.

In a sense, Jan Johansson’s actions logically. SCA has from the beginning chosen taciturnity’s strategy as the means to tackle the crisis. With silence has been hoped that the storm will calm down.

SCA’s CEO started under the earth with a few exceptions and has chosen to communicate with the outside world via terse press releases or self-produced television interviews.

The strategy has been convicted by an unanimous kommunikationskår and Jan Johansson will now obviously be forced to answer questions from reporters that monitors the press conference.

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