Friday, July 29, 2016

Greatly boost for Google’s parent company – Västerbotten Courier

Economy. Search engine giant Google parent Alphabet beat analysts’ expectations, and net income increased to 4 , 88 billion dollars in the second quarter. In the post-trading share price rose 4.7 percent to $ 802.

The gain corresponds to 7 cents per share, compared with 4.93 dollars per share, totaling 3.93 billion dollars a year earlier.

Alphabets revenues increased in the quarter by 21.3 percent due to increased advertising sales on mobile platforms and video content. Revenues landed at 21.50 billion compared to 17.73 billion dollars in the second quarter of 2015.

According to Google takes half of your searches via mobiles, and some analysts estimate that more than half of its revenues from mobile ads .

Market Watch writes that Google’s share of the global digital advertising market is about 31 percent. The main competitor Facebook has increased the share from 8.6 per cent by 2014 at 12 percent, according to research firm eMarketer.

Almost all income comes from Google, while other activities, such as hemautomatiseringsbolaget Nest Labs and Research Laboratory X, total generated revenue of only $ 185 million compared to 74 million a year ago. At the same time, operating losses in the operations to $ 886 million compared with 660 million in the second quarter of 2015.

Cost control has been in focus since the former Morgan Stanley chief Ruth Porat hired as CFO last year. Investors acclaimed recruiting, and now it turns out that the total expenditure increased at a slightly slower pace than revenue growth.

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