Updated 2015-05-20 15:41. Published 2015-05-20 14:32
General Description
Eniro
Eniro is the Nordic region’s largest local search company. Eniro’s services connects businesses and consumers both on the Internet, in the directory and …
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mobile. Eniro has about 3 500 employees in the Nordic region and Poland and has been listed on Nasdaq OMX Stockholm since 2000. Headquarters are located in Stockholm.
, Chairman
Lars-Johan Jarnheimer
http: // www. enirogroup.com/en/investors
“I am of course not happy with this,” says Eniro’s President Stefan Kercza to Di.
The reason for the profit warning said to be that Eniro’s internal changes have taken longer than expected to implement.
“It took from other longer than we thought to recruit new salespeople. It goes together with the CEO recruitment in Sweden and Denmark dragged on. It is important to have the right people in the right place when to lead and motivate sellers. But now these problems solved and Eniro can focus on our business, users, customers and organization “, says Stefan Kercza.
The search for new Country Manager Sweden began back in July last year when former CEO Johan Lindgren kicked Sweden manager Magdalena Bonde in connection with a quarterly report far below expectations.
The following month poked Eniro Board also Johan Lindgren after four years as CEO. Johan Lindgren reported to the police the following month to EBM for accounting fraud and racketeering.
Stefan Kercza was quick to take over as CEO. But the recruitment of new Country Manager Sweden quickly developed into a nightmarish task of recruiting company Amrop, according to sources Di. Many candidates dropped out of the process that lasted over half a year.
The thing is that even the CEO chair in Denmark gaped empty for a long time.
In the early February stated Eniro however Allan Jakobsen would become President of Eniro Denmark. He took up his post in March.
Some days the news announced sökbolaget to Nils Carlsson would leave his post as CEO of Electrolux Home Products to take over as Country Manager Sweden at Eniro. He took office in May.
Eniro Norway lacking still a regular president, then Pierre Mårtensson resigned in January. Right now, Mr. Wedar acting CEO in Norway.
As a result of Wednesday’s profit warning, Eniro’s Board of Directors decided on a write-down of intangible assets in the order of 1.1-1.2 billion in 2015. A more detailed description of how the impairment is distributed between countries and operations are promised in connection with the second quarter report.
CEO Stefan Kercza assures, however, that the profit warning did not affect Eniro installments the company’s bank debt as at year-end amounted to SEK 2.4 billion.
“We keep our agreement with the banks. It is not a problem, either now or in the future. Right now, we carry out a great work in the organization and we will see the results of the coming months, “says Stefan Kercza.
As Di earlier reported challenged Eniro right now by ad agency Ingager , the financier Mats Qviberg’s son Johan Qviberg as an investor and chairman. The company has become one of the biggest winners on the trend of the Facebook advertising. The next step for the company is the agency Home Marketing whose goal is to take advertising money from Eniro.
“I’ve actually trying to contact Eniro collaborations, but they have kept the door closed so now it like this instead, “said Ingagers one founder Jimmy Jakobsson Di last week.
Stefan Kercza want does not take up the gauntlet. Instead, he says he saw Ingager as a potential partner.
“We have had a dialogue with them and think that we can initiate a partnership with them in terms of new products that will make Eniro more relevant for our users. We can not develop any new products themselves, “he says.
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