Wednesday, November 2, 2016

Whiskybolag threatened with penalties: ”Assault on american oak” – Svenska Dagbladet

Photo: Anders Wiklund/TT

in fact only 10 per cent of the whisky stored in barrels of american oak. The nfa has previously criticised the company for false advertising and now raises the pitch, because all the bottles have not yet been marked on, writes Arbetarbladet.

Mackmyra has promised the true labels from the end of the year, but the Nfa threatens with the penalty of 10 000 sek per calendar month, where the bottles continued to be is wrongly labelled.

Whiskybråket evokes feelings in the industry. Sweden’s only tunnbindarmästare Johan Thorslund who supplied oak barrels to Mackmyra has responded to what he calls misleading advertising.

– The Mackmyra is doing is an assault on the English oak, ” he says to the news agency Siren cited by Today’s Media.

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