Audi cancels cooperation with the Cake – Aftonbladet

Audi cancels its advertising campaign with the tv-profile and artist Kakan Hermansson, 35.

the Reason: the car company has received harsh criticism for Its two-year-old statements about violence and police officers.

"Audi Sweden is not, of course, behind these statements and distance themselves from all violence", they write on Facebook.

Kakan Hermansson is one of several celebrities who has received with the design of Audi’s new model Q2 as a part of the company’s advertising campaign.

Now, the interrupted cooperation with medieprofilen.

the Reason is that Audi has received harsh criticism in social media for his choice of partner. On bilföretagets Facebook page criticising several people tweet that the Cake Hermansson wrote 2014.

"Fight Stockholm, today, and forever. Take care of each other and don’t forget: ACAB (all cops are bastards, ed). They protect nassarna not us", reads one of them.

"It was a fucking nagging about Malexander. It is good when the cops feel sorry for himself", reads another.

"deeply regretful"

Shortly after tweetsen published bad Kakan Hermansson, who was then working on Morgonpasset in P3, sorry.

– Kakan Hermansson is deeply regretful over some of their formulations. She has in the meeting with the Swedish Radio understood, and had stressed that she violated the Swedish Radio rules whether to uphold the credibility and independence, ” said Lotta Mossberg, publisher of the morning session, in a statement.

"apologize"

During the Monday announced Audi to pause the campaign. Now take the measurements again and cancels all cooperation with the Cake.

"the Audi was recommended a cooperation with Kakan Hermansson, but we did not know her previous statements. Audi is not, of course, behind these statements and rejects all violence. Kakan Hermansson has also expressed regret about these statements and apologized. We are sorry that people took offense at. We have now chosen to finished the cooperation and reklamtävlingen," writes the company on Facebook.

Nöjesbladet have searched Audi’s public relations manager Irene Bernald without result and Kakan Hermansson, who declines to comment. SEE ALSO TV4 gives the Cake the kick from Idol: 'It is tradition'